Daymond John Mentor Lesson: Guerrilla Marketing

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As part of Shopify's Build-A-Business Competition, Daymond John explores the keys to Guerrilla Marketing and how any entrepreneur can hit the ground running -- no matter what size their marketing budget.

Each week we release a new video from one of our mentors: Tim Ferriss, Daymond John, Eric Ries and Tina Roth Eisenberg.

Come up with a product to sell, open an online store using Shopify, and start selling. Our mentors and community will give you great advice and guidance along the way. At the end of the competition, the four stores that sell the most over a two month period will each win a $50,000 investment from their mentor.

All competitors also receive a $100 MailChimp credit and a free .CO domain.

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