Chapter 4: What Will You Sell?

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An Insider’s Guide to Running a Successful Retail Store
Chapter 4: What Will You Sell?

Now that you have your perfect location, you have to ask yourself, "What am I going to sell?" The bottom line is you have to figure out if you can make money, if it's a product that's unique enough in your area and if you can actually supply it.

Video Highlights:
0:34 What is the retail need in my area?
1:24 Can you supply the need?
1:41 Can I make money selling this product?

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